It really is just a love story…

In the early 1960s, Bernard Ross Sr., the founder of Nature Clean, was determined to find a solution for his wife, who suffered from allergic reactions caused by dish detergents and shampoos. No product on the market at that time could help her.

In an effort to alleviate her suffering, he soon developed natural, hypoallergenic household cleaning and personal care products that were non-toxic and safe to use.

Since then, the Ross family has continued the tradition of creating all-natural alternatives for almost every product in the home.